Amanda Michelle
Editorial digital flagship and effortless VIP appointment booking architecture for an exclusive Miami boutique hair salon.
Miami Hair Atelier & Bespoke VIP Booking
Warm champagne ivory, soft rose quartz accents, and frictionless VIP appointment intake.
The Operational Bottleneck
High-end clientele in Miami expected an effortless, bespoke experience from first discovery, but Amanda Michelle relied on fragmented Instagram DMs and manual phone calls that led to booking bottlenecks, lost VIP consultations, and schedule gaps.
The Okuana Architecture
We designed a serene, high-fashion web presence pairing editorial photography with a visual treatment lookbook, stylist portfolio selector, and a VIP concierge reservation flow with automated SMS consultations and calendar coordination.
Engineered Deliverables
- 01Haute couture editorial digital salon flagship with interactive treatment Lookbook
- 02Intelligent VIP appointment booking engine with stylist & service pairing
- 03Pre-service hair consultation questionnaire for customized treatment prep
- 04Automated SMS / Calendar appointment confirmation and VIP waitlist dispatch
Aesthetic Direction
Warm champagne ivory paired with soft rose quartz accents, brushed bronze, and elegant editorial serif typography. Evoking the sun-drenched tranquility and modern luxury of Miami.
Production Tech Stack
Quantified Impact & Verified Production Outcomes
Production metrics verified and operational performance deployed live on the client infrastructure.
Eliminated manual booking DMs saving 12+ hours of administrative time per week
Achieved 98% appointment retention with zero no-shows via automated VIP confirmations
Grew average client ticket size by 35% through visual treatment curation